Ianne is an Editor, Writer, and Content Producer, based in Vancouver, BC. Previously, she worked as Creative Content Lead at Nature’s Path Foods.
Selected Works
Nature’s Path Regenerative Organic Website
Writer
The brand’s regenerative organic trial farm in Saskatchewan, Legend Farm, received Regenerative Organic Certification (ROC) and achieved silver ROC status for its crops. This is the first and largest of its kind in the world. I wrote the copy for the website to showcase this groundbreaking agricultural effort towards climate change, and the brand’s limited edition regenerative organic oats.
Que Pasa Grain Free Chips Packaging
Writer
Writing for Que Pasa was a lot of fun. I had the opportunity to write the copy for the packaging of its new line of grain-free chips in three flavours: Sea Salt, Squeeze of Lime, and Nacho—all rather tasty. One of my favourite projects.
Nature’s Path Regenerative Organic Content
Writer | Editor | Content Producer
To support the Nature’s Path Regenerative Organic campaign, I led the production of blog posts and three short videos, working with a co-writer and a video team. There is great responsibility in telling stories about organic food and agriculture, and we consulted a cross-functional team of stakeholders and industry experts to make this series possible.
Social Media
Editor | Writer | Content Producer
My social media work as creative content lead spanned food and lifestyle photography production, copywriting, editing, strategy, and everything in between. I worked with a team of brand managers, designers, and project managers to create social media content for all four brands at Nature’s Path.
Preview Magazine
Producer | Writer
After I left Cosmopolitan, I continued to write for its sister title, Preview, at Summit Media. I produced the shoots, interviewed the subjects, and wrote the copy for these stories. They were the last ones I worked on for the fashion, beauty, and culture magazine before I left for Vancouver in 2015.